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Market Development Manager: Sola Salons (santa rosa)
1071 Santa Rosa Plaza
compensation:
Monthly fee, free studio, performance incentives
employment type:
contract
experience level:
mid level
job title:
Market Development Manager, Sola Salons
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Sola Salons is the leading salon suites brand in north America. Sola Salons provides a platform for entrepreneurial success for over 20,000 beauty and health professionals owning and operating their businesses in 750 locations. Sola Salons is much more than just a studio, offering professionals a premium location, business and professional education, mentoring, and an unmatched local and national community of likeminded people.
Sola Salons in the Santa Rosa Plaza is a state-of-the-art facility with 38 private, modern, fully equipped studios located in the largest retail environment in Sonoma County. Sola is a small business center offering local entrepreneurs the opportunity to grow their brands and businesses with complete control.
Job Description
The Sola Market Development Manager is responsible for connecting Sola Santa Rosa with beauty and health professionals within a 30 mile radius of the location. This includes personal outreach, connecting via social networks, leveraging local beauty schools and suppliers such as Cosmo Prof and Salon Centric.
The objective of this position is to facilitate leasing of studios with the goal of 90%+ occupancy by the end of 2026.
Tasks and Deliverables
• Consistent presence in the Sola Santa Rosa location.
• Outreach to local professionals via text, email, networking events, social DMs.
• Relationship building with Lytle’s staff and alumni.
• Event planning with suppliers, Santa Rosa Plaza Mall, Santa Rosa Chamber.
• Touring prospects.
• Assisting in renewals of existing Sola Pros.
• Regular documentation of all contacts and activities.
• Work 15-20 hours weekly.
Ideal Candidate Profile
• Established/resident of Santa Rosa area.
• Outgoing, personable, an extravert.
• Licensed cosmetologist. Currently working in a salon is ideal, but not essential.
• Some sales experience and a willingness to apply new sales approaches.
• Social media savviness: can develop new posts and utilize Instagram and Facebook to amplify UGC.
• Basic understanding of business; ability to explain how an independent stylist can be successful.
• Ability to self-start and self-manage.
Compensation
• Monthly stipend depending upon experience level.
• One year lease of a standard studio and business and liability insurance, free-of-charge (we encourage you to see clients in Sola).
• $100 bonus for every studio leased.
• $1,000 bonus for reaching 75% occupancy for 60 days.
• $3,000 bonus for reaching 90% occupancy for 60 days
- Principals only. Recruiters, please don't contact this job poster.