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Director of Communications and Marketing (alameda)

1011 Chestnut Street

(google map)

compensation: This is a full-time position. Salary is competitive and commensurate with experience. The benefits package is excellent and includes professional development opportunities.
employment type: full-time
non-profit organization

Saint Joseph Notre Dame High School is a co-educational, college preparatory, Catholic high school located in the heart of residential Alameda, just minutes from downtown Oakland. SJND offers academic excellence and moral development to its diverse and talented 400+ students.

The Director of Communications and Marketing is responsible for communicating Saint Joseph Notre Dame High School’s unique character and mission through storytelling and effective communications and marketing strategies. Reporting to the Principal, the Director of Communications and Marketing will be a visible, collaborative community presence, forging relationships that facilitate an exchange of information across the community. S/he will work collaboratively with other department heads to ensure communications and marketing goals and priorities are met.

Primary Responsibilities:
Serve as a steward for the school's content strategy, brand identity, and creative storytelling.
Implement and evolve the communications and marketing strategy and annual plan.
Collaborate with key departments and stakeholders to ensure marketing and communications projects are executed efficiently and meet stated goals.
Strategically support the Principal, Department Heads, Board of Trustees and other leaders through the development of creative content.
Understand key audiences (e.g., parents, prospective families, faculty and staff, alumni etc.) and develop specific content for those channels.
Solicit input from stakeholders on major initiatives, manage data collection, and evaluate tactics in support of communications plans and goals.
Provide crisis communications support as needed.
In partnership with school leadership, manage all proactive and reactive media opportunities, including print, online, TV, and radio.
Manage the department budget and implement a system for tracking expenses.
Manage the Website Manager/Editorial Assistant in the production of all website management and content creation.
Manage the Website Manager/Editorial Assistant in the production of the school Update magazine and monthly Connect e-newsletters.
Draft, edit and distribute the School’s weekly email communications to parents, and other special communications as needed.
Curate digital and social media content for established school-wide channels and partner with content generators for specialized outlets such as admissions, athletics and alumni relations.
Proactively monitor and maintain the School’s online brand including ensuring search engine optimization and updating School description on review sites.
Manage photography and videography of school events and key activities for use in publications, the school website, and social media. Grow and manage a digital photo and video library.
Help train and support the internal community on established style and brand guidelines and review major school communications prior to distribution.
Create, design, and help distribute a variety of event invitations, communications, and signage, and interface with vendors to ensure a quality end-product.

Skills & Qualifications:
Excellent writer/editor with a passion and understanding for storytelling across formats and channels
Bachelor’s degree and a minimum of 8-10 years experience in a comparable role
Collaborative, energetic, creative, possessing a sense of humor, and able to connect authentically with all kinds of people, including adolescents
Must be proactive, independent, and strategic
Excellent project management skills, including the ability to initiate, anticipate and follow through on multiple projects with firm deadlines
Possess deep knowledge of digital media, print, photography/videography and website management
Experience with desktop publishing software and basic graphic design
Organized and detail-oriented with an equal focus on strategy and goals
Proficient computer skills, including Microsoft Office suite and Google suite
Experience working with content management systems (CMS) like Wordpress and knowledge of basic HTML desired
Graphic design and photo editing experience (e.g., photo retouching and resizing using Adobe Photoshop; experience with a WYSIWYG, template-driven graphics app, like Canva)
Experience with a mainstream ESP (Email Service Provider) like Constant Contact
Willing to participate in occasional evening and weekend events

This is a full-time position. Salary is competitive and commensurate with experience. The benefits package is excellent and includes professional development opportunities.

To Apply:
This is a full-time exempt position with benefits. Please send cover letter, resume and three writing samples by March 1st. We are an equal opportunity employer and we welcome and encourage diverse candidates to join our community.
  • Principals only. Recruiters, please don't contact this job poster.
  • do NOT contact us with unsolicited services or offers

post id: 7061194957


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