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Salon.com: SEO and Analytics Manager (downtown / civic / van ness)


Date: 2009-11-09, 2:24PM PST
Reply to: job-aszfw-1458624955@craigslist.org [Errors when replying to ads?]


Salon.com is looking for an innovative, energetic SEO and Analytics Manager to join our product team. Your job will be to work with the editorial and engineering teams to attract, measure and expand the readership of Salon and Open Salon. The ideal candidate is a creative and collaborative thinker, extremely organized and detail oriented, and able to keep up with the demands of a real-time media environment. This position is based in San Francisco.

Core responsibilities:
• Optimize and manage the implementation of business intelligence software
• Deliver weekly and monthly reports and analysis on audience behavior and trends
• Support executive, editorial, sales and product teams with data and insights as needed
• Design and develop specifications for multivariate tests, and analyze the results
• Oversee SEO practices and advise on new and better strategies
• Improve quality and volume of data gathered from readers at all points of contact
Possible additional responsibilities:
• Oversee paid membership program
• Guide thinking on opening additional membership and revenue channels

Requirements:
• Expert knowledge of the major search engines and search engine optimization
• Proficiency in scrubbing, sanitizing, manipulating large bodies of data
• Experience with a highly-customized web analytics software implementation (Omniture, WebTrends, Unica, etc.)
• Expert-level Microsoft Excel skills (Pivot Tables, multi-axes charts, VLOOKUP, COUNTIF/SUMIF, COUNTA, MAX/MIN, etc.)
• Experience with multivariate testing schemes
• 4-5 years in online media, preferably an editorial environment
• 2-3 years in a data-intensive environment
• Passion for measuring and monetizing online news media

We offer competitive salary, excellent benefits and stock options.

Please send cover letter and resume to Karen Templer, Product Manager, ktempler@salon.com — subject line "SEO position."

Salon is one of the premier sources for news and culture on the Web or in any medium. More than 14 years old, Salon was a pioneer in online journalism and has been at the forefront of online news, community conversation and information delivery ever since. Salon is an equal opportunity employer.


PostingID: 1458624955