Do you constantly ask why and wonder if there is a better way to do things? If so, we should talk.
The Strategy & Planning Group at iCrossing is responsible for driving strategic thinking across various account teams by adapting marketing strategies to reflect changes in customer behaviors, technology and competitive landscape. We analyze results to insure that learnings are integrated into current and future strategies and develop frameworks to help refine our clients online strategies.
As a Strategist in this group, you will conduct research and analyses to help clients develop innovative online marketing strategies, as well as measure and create reports for clients marketing programs. You will evaluate large pools of data to help understand and answer our clients business needs.
Major Job Responsibilities / Accountabilities:
Produce PowerPoint slides effectively on his/her own or from "skeleton" slides from project lead
Organize data and research findings into presentation reports under the direction of senior team members
Track success of online marketing programs and develop reports for clients
Maintain awareness of new social media marketing techniques being used by others, as well as look for opportunities to innovate and develop completely new techniques
Conduct research on the Internet by leveraging third-party research tools (e.g., Forrester), as well as creatively searching online
Play an active role in developing innovative interactive marketing strategies
Develop social media audits for clients
Execute social media engagements, including managing social spaces for clients
The ideal candidate:
Is proficient with Excel and is analytically strong with proven ability to demonstrate data interpretation capabilities
Is proficient and has considerable experience with PowerPoint
Can leverage the Internet for research and analysis
Possesses excellent oral, written, and presentation skills
Is very familiar with all major forms of social media and has actively cultivated his/her own network on at least one of the social media sites
Has an intellectual curiosity (always asking "why?" and what next?)
Works well with cross-functional teams
Is self-motivated, requiring minimal supervision in a fast-moving, relatively unstructured environment
Qualifications:
Bachelor's degree
2-4 years experience in related field (e.g., management consulting, interactive agency, marketing, advertising, market research, public relations)
Digital marketing or social media marketing experience preferred
Proficiency in MS PowerPoint, Word, and Excel
Basic understanding of SEO and SEM a plus
PLEASE APPLY VIA LINK:
https://www.hirebridge.com/v3/application/applink.aspx?cid=6071&jid=89139
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