Individual Software, Inc.
Web Marketing Manager
Pleasanton, CA
Company Overview:
Individual Software is a leading publisher and developer of award-winning education, business, and personal productivity software for consumers, schools, corporations, and government agencies. Individual Software provides essential computer training and career development solutions to Fortune 500 corporations, colleges and universities, businesses, libraries, and non-profit organizations. The company is headquartered in the East Bay area of San Francisco, in Pleasanton, California.
Description:
Software Publisher and Developer seeks a full-time Web Marketing Manager to be part of the Marketing Team. This is an entry level position. We will provide training.
Responsibilities:
• Work and oversee all websites for the company to build traffic and consumer loyalty, boost sales, and support the creation of websites that are user friendly and observe best practices.
• Manage web and online projects and help develop and monitor new websites, as a member of the Marketing Team.
• Monitor usage and customer reviews of all products and websites, including external websites that promote or sell the company’s products. Provide usage statistics for all websites.
• Provide input and information to address user and subscriber issues.
Qualifications:
• Bachelor’s Degree in marketing, communications, web design or related field.
• 2-3 years of previous experience managing projects for the web preferred. Experience working with social media and implementing social networking techniques is a plus.
• Experience in the software publishing field is preferred.
• A solid understanding of web design and measurement tools.
• Proficient with MS Office programs and related marketing/communications technologies.
• Proven analytical abilities and proficiency with Google Analytics and other tools.
• HTML experience is a plus.
Salary Range: $35-$45K
Please Submit your Resume to
Individual Software Inc.
Attn: Resume Enclosed
4255 Hopyard Road, #2
Pleasanton, CA 94588
Fax: (925) 734-9801
jobs@individualsoftware.com
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