Join one of the fastest growing web search properties on the Internet: Ask.com combines world-class search technology with one-of-a-kind search tools to help people get the best answer, the first time, every time. Ask.com, an operating business of IAC (NASDAQ: IACI), is one of the leading general search engines on the Internet. The Ask Network of sites has more than 174 million worldwide unique monthly users according to June 2009 comScore data. Ask.com syndicates its search technology and advertising solutions to a network of affiliate partners.
Ask.com is an operating business of IAC (NASDAQ: IACI). Fortune magazine recognized IAC as the most admired company in the Internet Services and Retailing industry for 2007 and 2008.
Summary
Responsible for page yield optimization and revenue analysis for Ask.com US site. Serve as a primary point of contact for Sponsored listings partner account management, scheduling of A/B tests, and search results page monetization strategy.
Responsibilities
* Manage schedule and analysis of A/B tests designed to optimize revenue and user experience.
* Recommend changes to UI to enhance user satisfaction, retention, and/or revenue.
* Own reporting and analysis of site traffic, revenue, and product performance using both internal and external data and research sources
* Master understanding of business rules and logic for displaying sponsored listings on the search results pages; Responsible for ongoing analysis of business rules and strategy for optimizing revenue.
* Stay on top of trends in search advertising and in search product development.
* Manage cross-functional projects for site enhancements and product releases. Own product modeling (testing, analysis), writing business cases and product requirements documents, and prioritizing project list and product release schedule
* Manage relationship with 3rd party sponsored listings provider, analyzing metrics and recommending methods for relevance and revenue enhancements. Manage process for requesting new client and channel ids to accurately track sources of traffic. Understand UI implications on Smart Price scores, recommending tests and UI modifications to help enhance scores.
* Serve as team contact with Finance for revenue forecasting and page yield analysis. Stay on top of traffic and revenue trends for weekly, monthly, and quarterly reporting to finance.
* Manage cross-functional projects for site enhancements and product releases.
* Work cross-functionally with data engineering team to feed requirements for automated reporting dashboards.
Required Experience
* 5+ years experience with pay per click advertising & search engine marketing, with emphasis on analytics
* Direct experience in Internet search and/or online advertising preferred
* Experience in online publishing or search engine marketing a plus
* Bachelor’s degree required
* Strong familiarity with advanced Excel and PowerPoint.
* Strength in developing, delivering and analyzing top level and detailed metric reports and analyses that provide meaningful insight and that can be easily digested by the entire organization
* Experience interacting and communicating with engineering and cross-functional teams
* Strong match skills and comfort level with data manipulation and analysis a must
Professional Skills
* Strong problem solving and ability to work under pressure and tight deadlines; ability to multi-task and prioritize projects.
* Exceptional writing, communication, and presentation skills a must
* Team player and ability to coordinate cross-functional efforts and communications on a daily basis
* Self motivated leader and motivator who delivers results with minimal supervision
* Strong analytical skills and ability to translate metrics into actionable proposals
* Talent in strongly aligning an organizations role/purpose with a company's mission and vision
* Excellent interpersonal and communication skills at all levels
Location: Oakland, CA
To Apply, go here:
http://www.jobvite.com/j/?cj=onEeVfwU&s=craigslist
Ask.com does not accept unsolicited resumes from recruitment agencies. Accordingly, agencies are requested not to submit such resumes to our job postings, our employees, or any other part of our company. Recruitment agencies that nonetheless submit unsolicited resumes to Ask.com agree and acknowledge that the company is free to use them at its discretion, including without limitation directly contacting the candidate, and will not under any circumstances be responsible for any recruitment or similar fees related to such unsolicited resumes.
- Compensation: Competitive
- Principals only. Recruiters, please don't contact this job poster.
- Please, no phone calls about this job!
- Please do not contact job poster about other services, products or commercial interests.